The international conglomerate Midis Group's MIBB affiliate will take over International Business Machines (IBM) regional activities as the company exits Nigeria, Ghana, and other important African markets. The change will begin on April 1, 2025, as part of a new operating model in a few African nations.
MIBB will take over the marketing and sales of IBM's goods and services in 36 African countries. Providing direct access to IBM's hardware, software, cloud solutions, and consulting services is part of this. MIBB will also be in charge of operations, customer relations, and support in the area.
For more than 50 years, IBM has maintained a strong presence in Nigeria and has been instrumental in the development of the nation's technological infrastructure. The corporation served important industries like banking, telecommunications, oil and gas, and government by offering infrastructure and consulting services. Financial companies like Zenith Bank were particularly fond of its upscale computing and storage options.
However, because of escalating rivalry from firms like Dell and Huawei, which have expanded their position in the banking industry, IBM's market share in Nigeria has decreased recently.
The termination of IBM's direct operations in West Africa raises questions about the long-term effects on regional companies and government collaborations.
